We are proud to share an amazing initiative by Touchstone Crystal, a division of Swarovski, to help women entrepreneurs this season.
Recently the firm launched a “Holiday Hurricane Rebound” campaign to support its independent entrepreneurs on the East Coast impacted by Hurricane Sandy. According to the group, approximately 250 of the entrepreneurs who depend on income generated from in-home party sales of its branded product on the East Coast have been devastated by the storm. Circumstances for these entrepreneurs range from long-term loss of heat and power to complete home loss.
This is what they have to say:
“We are incredibly proud of the work these women do. Overwhelmingly, this is a business in which women support women, and have always done so,” said Liz DiPaolo, Managing Director “We are initiating a program that connects women across the country to the Touchstone Crystal independent entrepreneurs whose businesses have been truly devastated, so that they can continue to earn income for themselves and their families during this trying time.”
This “Holiday Hurricane Rebound” campaign will allow individuals from anywhere in the country to partner with a specific Touchstone Crystal small business owner on the East Coast whose circumstances have been effected by the storm to the degree that her or his ability to generate income in their community via traditional means is seriously challenged. Participants will have a chance to connect with a Touchstone Crystal entrepreneur directly, online or via telephone, and set up an online jewelry sales party during the holiday season. In addition to initiating this campaign and working to help secure party partners and facilitate the parties, Touchstone Crystal will make double jewelry credit awards available to remote hosts who choose to sign up for this program.
Each product in the Touchstone Crystal line is made with Swarovski Crystal and follows its strict quality guidelines. For more information on the “Holiday Hurricane Rebound” campaign by Touchstone Crystal by Swarovski, visit www.touchstonecrystal.com/holidayhurricanerebound
Here is to giving back and supporting each other!
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Labels: entrepreneurs, helping, party, Swarovski, Thanksgiving, Touchstone Crystal, women